University of Kentucky College of Agriculture
 

 

Marketing Communications (Graphic Design, Photography, Videography, Radio, Exhibits)

We provide professional expertise in the areas of graphic design, photography, video and audio, and exhibit design. Our goal is to support the college mission through the creation of effective marketing publications and products that reflect the College's commitment to excellence for the administration, faculty and specialists.

Our priorities include publications and products for student recruitment, development, alumni relations, Extension, Research and the college administration. In addition, staff members work with others in AgComm to create a wide variety of College promotional materials, including the The Ag Magazine.

Administration, faculty and specialists needing our services send a signed project request form. Our creative services are at no cost, with additional charges for materials. Projects funded by grants need to be brought to our attention during the request of a project.

We offer a variety of print templates to further the College's visual identity. Additional resources are available through the Marketing Resources site and include extension templates, the College identity standards (logos, stationery, etc.) and marketing tips. We assist with University/College graphic standard compliance and work with the College Marketing Committee to develop marketing tools, templates and policies.

Graphic Design

Marketing supports the creation of marketing materials for administration for promoting the mission of the college. We also provide marketing resources to the college at large through our marketing website.

Administration needing services from Ag Comm fill out a clearance sheet to request services, Project clearance sheet

Contact:
Becky Simmermacher, Marketing Communications section manager, Specialist/Design, 135 Scovell Hall, 859 323-8408

Photography

Our photographers provide professional images and expertise to all facets of the college. Assignments are based on administrative priorities, project requests and in-house production. Our photographers collaborate with College of Agriculture Faculty on campus and Extension Specialists, Associates and Agents in every county across Kentucky. Their work is featured in the college magazine, websites and numerous promotional materials, posters and exhibits.

Ag Photo Library - Online photo collection of our photographers photo assignments, projects and archives. Some portions of the library are public but access to the entire library requires college AD login (UK Exchange) username and password.

Contact:

Steve Patton, Agricultural Communications Specialist, Photographer, 33 Scovell Hall, 859 257-6330

Matt Barton, Agricultural Communications Specialist, Photographer, 33 Scovell Hall, 859 257-3378

Video

For large video projects, please use our video project form. View request process

Video News, contact Jeff Franklin

Our videographers work with Faculty, Specialists and provide products for instruction, promotion and documentation.
We have video equipment on loan for shooting video, training online, and expertise in video post production. Requests to document events, conferences, seminars and presentations are most easily handled through our camcorder check-out service. Dave Stalion can reserve the equipment on a first-come first-serve basis, and provide quick instruction on camera and audio operation.

If any video editing is required a PC video production station is now ready and available in Scovell Hall Room 132 for College of Agriculture faculty and staff to schedule. Again, instruction and guidance to help assist with the editing workflow is typically on site. Scheduling ahead is always best.

Converting Videos for iPad viewing (instructions from Chris Canjar)

Visit the UKAg Video Center


Please note:
Upon receiving the form, you will be notified that your request has been received. Each request is reviewed by the marketing communications team to assess production feasibility and college priority.

Depending on the complexity of your project, we may request a meeting where we can discuss the content of the script and assess the marketing objectives.

To insure that we meet your needs, we request that, if working with a committee, all committee members attend this initial meeting. At this meeting, we will gather your input, thoughts and/or opinions to be considered BEFORE we begin work on project.

We also request that one individual of the committee be designated as our primary contact. This individual will submit all necessary corrections, etc. throughout the process.

Contacts:

Brad Beckman, Agriculture Communications Specialist, videographer
132 Scovell Hall, 257-8730

David Stalion, Agricultural Communications Specialist / Videographer
132 Scovell Hall, 859-257-3987

Radio/Audio

Our radio/podcast services include two sound-proof booth locations, on campus and Princeton, and technical assistance with recording and post production is provided.

Radio News

Brad Beckman, Agriculture Communications Specialist, videographer
132 Scovell Hall, 257-8730

 

Exhibits

We specialize in production of large displays/banners, design/staging exhibits and outdoor signs for the College and Extensions numerous events through out the year.

Outdoor signs, banners

Visit the marketing resources site for information on outdoor signs,banner information and more

Contact:

Ryan Gugeler, Agricultural Communications Specialist, Exhibit Design
34 Scovell Hall, 859-257-7218

Graham Moore, Carpenter III
34 Scovell Hall, 859-257-7236